According to ladbible, the iconic Australian brand, which apparently tastes great on a piece of white toast, is branching out to combine two Aussie breakfast (or dinner) favourites.

The cheesy tomato sauce-covered beans will get an injection of Vegemite spread (similar to South African Marmite), in what is admittedly probably the most Australian thing ever.  In a statement, SPC Marketing Manager George Dimkin said: “Teaming up with Vegemite to create the most Australian canned product out there is an exciting milestone in SPC’s long and proud Aussie heritage.

“We’re expanding the variety of baked beans available which is sure to give Aussies a reason to fall in love with baked beans all over again.

“Whilst we’re drawing upon the iconic taste of Vegemite, that classic rich SPC flavour stays true blue, all the way through, creating the ideal Aussie combination which can be enjoyed at breakfast, lunch or tea.”

Immediate thoughts are that this is a horrible idea that hasn’t been completely thought through; however, Vegemite seems to have a valid reason behind the unusual concoction.

ALSO READ: Weird Wide Web - Orange juice cereal

Vegemite Marketing Manager, Jacqui Roth said: “We know that Aussies love eating Vegemite with baked beans on toast, so it was a no-brainer to partner with SPC on this exciting new product.

“Now Aussies can get their much-loved Vegemite baked beans hit in a convenient can. Just heat them up and eat for the perfect wholesome snack. We can’t wait to see how Aussies respond to this flavour match made in heaven.”  Read more on this article here.